How to Succeed from Day 1 as a New Franchisee


Long-term, sustained success takes planning.

Achieving great things – no matter how farfetched they may seem – is possible, but the work and strategic efficiency it takes to accomplish it isn’t easy.

That’s why it’s so critical for new franchisees to be ready to really dedicate themselves from the first day as a new franchise owner – setting themselves up for success right off the bat, so they can hit a home run on their new investment.

Ensure systems are optimized, right staff are on your team

Franchise systems are the hallmark of franchise success, and ensuring they’re optimized is paramount to helping your franchise reap its rewards. Before you open your doors, ensure you put as much work as possible into working with the franchisor to study and get familiarized with its systems. Make sure you know why things are being conducted a certain way, so that you can best teach and mentor your managers and staff.

Of course, having the right staff is also key to succeeding from Day 1 in business. Before you start hiring your staff, take time to speak with other franchisees and learn what type of workers and managers helped them succeed the best. By combining this information with your own opinions, you can create a strategic direction for hiring the right team to help optimize your franchise success.

Excellent service, quality, and atmosphere will bring customers back

While an initial marketing blitz and new-business buzz may help drive customers to your business once it opens (social media, guerilla marketing, and other forms of advertising campaigns will be needed), retaining and growing this customer base is the bigger challenge.

So, how does a brand-spankin’-new franchisee do this?

If you’ve already hired and trained in your staff with a customer-service mindset, you can most importantly ensure your customers have an excellent first experience. Along with this, you want to ensure the quality of what they’re getting is maximized – it seems obvious, but don’t forget the amount of other businesses out there that you may be being compared to.

As a final touch, ensure the atmospheric experience is a perfect once. Just like if you go to a nice restaurant and the food’s good but the place was less than ideal, the same goes for your franchise. Ensure you have a modern, professional, clean, and welcoming environment tailored to your target market.

Doing so will help you get quick out of the gates, and onwards to success.

To learn more about entrepreneurship through franchising, attend our free monthly webinar, Franchise Ownership as a More Stable Career Path. The webinar is free, but you need to pre-register, which you can do online by clicking on the linked seminar title.

You may also register by calling 866-246-2884.

0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *