The Top Franchise Trends for 2026: Where Smart Buyers Are Winning (and Why) :: Part 2

As we continue in our series on the top franchise trends to be watching in 2026, we now arrive at #s 6-10:

Trend #6: Buyers Want Predictable Ramp-Up, Not “Hope and Hustle”

One of the biggest shifts we’ve seen in buyer expectations is this:

People still want growth—but they want clarity more than hype.

In 2026, top-performing franchisors are winning because they can show:

  • realistic launch timelines
  • realistic staffing needs
  • what the first 90 days look like
  • what success actually requires
  • what franchisees should expect to earn over time

The era of “You’ll be profitable fast, no problem!” is fading.
Serious buyers are asking smarter questions—and strong franchises are ready to answer them.

Key insight: Any franchise can sell a dream. The best ones explain the process, show the work required, and prove the model through franchisee validation.


Trend #7: Multi-Unit Ownership Is Becoming the Default Growth Path

In previous years, multi-unit ownership was something franchisees “graduated” into.

In 2026, more franchisors are designing their models for it from day one.

Why? Because multi-unit owners:

  • operate more professionally
  • build leadership teams
  • follow systems more closely
  • scale faster
  • tend to reinvest in growth

We’re seeing more brands offer:

  • territory packages
  • reduced fees for additional units
  • development incentives
  • structured scaling plans

Even service-based models are expanding into “multi-territory” ownership where you can scale by adding crews rather than new buildings.

Key insight: The best franchise investment is often the one that can grow with you. Even if you start as owner-operator, you want a model that can expand when you’re ready.


Trend #8: Value Brands and “Affordable Indulgence” Are Thriving

Even when consumers are budget-conscious, they still spend on small joys—especially when the price feels justified.

This is why value-forward brands are having a strong year in 2026, including:

  • quick-service food with simple operations
  • treat categories (coffee, dessert, snacks)
  • services that save time and prevent hassle
  • affordable self-care and beauty concepts

If a brand can deliver a great experience at a reasonable price, customers keep coming back—regardless of the economy.

Key insight: The best “affordable indulgence” franchises don’t rely on gimmicks. They rely on repeat customers, operational speed, and consistent product quality.


Trend #9: Resale Franchises Are Getting More Attention from Smart Buyers

Not every franchise buyer wants to start from scratch.

In 2026, more buyers are exploring franchise resales because they can offer:

  • existing cash flow
  • staff already in place
  • established territory presence
  • immediate operational momentum

A well-run franchise resale can shorten the ramp-up period significantly—if you do strong due diligence.

However, resales also require extra care:

  • Why is the owner selling?
  • What does the local reputation look like?
  • Are financials clean and verifiable?
  • How stable is the team?

Key insight: Buying an existing franchise can be a great shortcut—but shortcuts only work if you’re not stepping into someone else’s problems. Verification is everything.


Trend #10: The Best Buyers Are “Matching the Model,” Not Chasing the Category

Here’s the biggest trend of all—and the one we care about most as advisors:

In 2026, the strongest franchise buyers aren’t obsessed with the hottest industry.
They’re focused on the right business model fit.

This means evaluating franchises based on:

  • your ideal lifestyle (hands-on vs manager-run)
  • income goals (steady cash flow vs aggressive growth)
  • risk tolerance (lower overhead vs higher upside)
  • leadership style (team builder vs solo operator)
  • comfort with sales, marketing, and hiring
  • budget, runway, and working capital needs

It’s not about finding the “best franchise.”
It’s about finding the best franchise for you.

Key insight: The franchise you succeed in is rarely the one that looked coolest online. It’s the one that fits your strengths, aligns with your goals, and has a support system you can trust.


What This Means for You as a Buyer in 2026

If you’re serious about franchise ownership this year, here’s the truth:

You don’t need to guess.
You don’t need to gamble.
And you definitely don’t need to chase shiny objects.

You need a clear process.

A good franchise decision comes down to three things:

  1. A business model with real demand
  2. A franchisor with proven systems and support
  3. An ownership role that fits how you operate best

And when those three line up, franchising can be an incredible path—financially and personally.


Final Thoughts: This Is a Great Year to Buy (If You Buy Smart)

The franchise market in 2026 is optimistic for a reason. Innovation is improving operations. Consumers are still spending—just more selectively. And franchisors are building better systems than ever before.

Your opportunity isn’t just to buy a franchise.

Your opportunity is to buy the right franchise:

  • one that makes sense in your market
  • one you can run confidently
  • one that can grow into something meaningful

If you’re exploring options now, we recommend approaching it like an investor and building a clear plan:

  • define your goals
  • understand your timeline
  • get honest about the day-to-day reality
  • validate everything through franchisee calls and financial diligence

That’s how confident buyers win.

And when you’re ready, the right franchise doesn’t just give you income—it gives you ownership, control, and a future you can feel proud of. And IF you are ready to take control of your career or would like to learn more about franchising, call 866.246.2884 or eMail hq@eAuth.com to schedule a no-cost, no-obligation consultation.

Let’s talk!

The Top Franchise Trends for 2026: Where Smart Buyers Are Winning (and Why) :: Part 1

If you’re exploring franchise ownership in 2026, let me start with the best news upfront: this is one of the most opportunity-rich markets we’ve seen in years.

Not because everything is “easy” (it’s not), but because the franchise world has evolved into something much more strategic, scalable, and buyer-friendly. In 2026, the strongest franchise concepts aren’t just selling products—they’re selling convenience, consistency, wellness, time savings, and predictable outcomes. And for buyers who know what to look for, that creates a clear path to ownership that’s both rewarding and resilient.

As franchise consultants, our job is to help buyers cut through the noise and focus on what actually matters: business models that match your goals, your skills, your lifestyle, and your financial comfort zone. This article breaks down the top trends shaping franchising in 2026—and how you can use them to make a confident, well-informed decision.

In this post, we will explore trends #1-#5 we are seeing in the franchise market at this snapshot in time. Next week, we will take a look at #s 6-10. Here we go…


Trend #1: “Home-Based + Semi-Absentee” Is No Longer a Niche — It’s the New Normal

The desire for flexibility has permanently changed the franchise market.

In 2026, many of the fastest-growing franchise categories are designed around one big idea: you don’t need a storefront to build a real business. Home-based and mobile franchises continue to surge because they can be launched faster, operated leaner, and scaled more intelligently than traditional brick-and-mortar models.

Even more important: buyers are no longer choosing franchises just for income—they’re choosing them for lifestyle design.

Expect more brands to expand with models like:

  • Mobile services (where the service is delivered at the customer’s home)
  • “Office-based” operations with field teams (often in lower-rent areas than Class A commercial real estate)
  • Scalable territories rather than one location (where you aren’t “landlocked” on your growth potential)

IMPORTANT to note: “Semi-absentee” doesn’t mean hands-off. The best semi-absentee models still require strong leadership, hiring, systems, and accountability. The great ones reward that effort with scalability.


Trend #2: Recession-Resistant and “Needs-Based” Services Are Dominating Buyer Demand

The strongest franchise categories in 2026 are built around everyday, recurring needs.

While consumers may reduce discretionary spending, they don’t stop needing (they are non-negotiable spending categories…in any economy):

  • Health support
  • Home repairs and upkeep
  • Senior care
  • Pet care
  • Essential cleaning
  • Value-driven food options…bonus if they emphasize/support healthy eating habits
  • Services that offer convenience to consumers…be easy to do business with and you will win

This is why we’re seeing such sustained interest in businesses that solve ongoing problems—not just “nice-to-have” wants.

High-demand, needs-based categories include:

  • Home services (restoration, roofing, HVAC, plumbing, pest control)…pretty “vanilla” but they have great margins
  • Senior-focused services (home care, mobility support, safety)
  • Essential cleaning (commercial, medical-grade, specialty)
  • Pet services (grooming, daycare, mobile pet care)

KEY point: In uncertain economies, the best franchise investments aren’t always the cheapest—they’re the most essential. Stability beats hype every time.


Trend #3: Wellness Franchises Are Getting Smarter (and More Profitable)

Wellness isn’t going anywhere—but the type of wellness concepts winning in 2026 has changed.

The trend has shifted away from “boutique-only” fitness saturation and toward wellness businesses that deliver:

  • measurable outcomes
  • habit-based memberships
  • recurring revenue…ie, the gift that keeps giving! (it’s the franchise annuity)
  • high retention

Some of the hottest growth areas now include:

  • Recovery studios (stretching, mobility, cryo, IV therapy concepts)
  • Med-spa adjacent services (where allowed, depending on regulations)
  • Weight management support models
  • Mental well-being and stress reduction services
  • Healthy meal concepts and nutrition coaching

Consumers are prioritizing longevity, mobility, energy, and stress control—and franchising is answering that demand with highly systemized formats.

PRO tip: The biggest winners aren’t the “trendiest.” They’re the concepts that can keep customers paying month after month because the results actually improve their daily life.


Trend #4: Workforce Reality Is Forcing Franchises to Simplify Operations

Labor challenges are still one of the biggest issues in franchising—but in 2026, the best brands are adapting quickly.

Smart franchisors are redesigning operations to:

  • reduce dependence on large teams
  • increase employee productivity
  • simplify training
  • streamline scheduling and service delivery

This trend is pushing growth toward models that are easier to staff, such as:

  • small-team service businesses
  • appointment-based operations
  • higher ticket transactions with fewer employees
  • specialized technician models

Food franchises are also leaning heavily into simplification:

  • smaller menus
  • faster prep…and, often in tighter space that require less rent (and thus better ROI)
  • self-ordering systems
  • streamlined drive-thru or pickup workflows

CRITICAL insight: Labor efficiency isn’t just a staffing issue—it’s a profitability issue. Franchises that require fewer people to run smoothly typically provide owners more stability and less stress.


Trend #5: Technology Is Becoming a “Profit Tool,” Not Just a Nice Feature

In 2026, buyers should assume that a franchise brand without strong technology is falling behind.

Technology isn’t just for marketing anymore—it’s now a core driver of:

  • customer acquisition
  • scheduling automation
  • customer retention
  • review generation
  • staff productivity
  • route optimization
  • inventory management

The strongest franchise systems have built tech stacks that help franchisees win faster—especially in the first 6–12 months.

Look for brands offering:

  • centralized lead generation support
  • AI-powered customer response tools
  • integrated CRM and scheduling
  • reputation management systems
  • performance dashboards (KPIs made simple)

OUR insight: A franchise with strong tech doesn’t replace good ownership—it multiplies it….and sometimes exponentially! You still have to execute, but the right platform makes execution easier and more measurable.

STAY TUNED FOR 2026 TOP FRANCHISE TRENDS #6-#10 COMING NEXT WEEK!

In the meantime, if you would like to learn more about franchising –or– would like to discuss a particular brand with one of our Consultants, call 866.246.2884 or eMail hq@eAuth.com to schedule a no-cost, no-obligation consultation. Let’s talk!

2025 Interview Series: From Pulpit to Profit: A Pastor’s Journey to Franchise Ownership

In the world of entrepreneurship, few stories resonate with the combination of passion, purpose, and profit as does that of Dave Robertson, the dynamic franchise owner of Super Dave’s Snacks. His journey from a 34-year career as a pastor to the helm of a thriving vending machine concierge service is both inspiring and a testament to the personally and professionally rewarding nature of franchise ownership.

A Leap of Faith into Franchising

Dave’s transition from pastoral duties to the world of vending machines was less about retirement and more about a new beginning. It was a “God moment,” as he describes it when the idea of vending popped into his mind. This epiphany led him to Super Dave’s Snack Emporium – a venture that now spans hotels, distribution centers, and even a junior college.

The Entrepreneur Authority: Guiding Light in Dave’s Franchise Journey

Central to Dave’s successful shift was his connection with David Omholt, CEO of The Entrepreneur Authority. Many people come to David and TEA through seminars and job placement fairs. In Dave’s case, however, the two men already had a close relationship, as Dave was David’s pastor.

Dave credits Omholt’s expertise in franchising as instrumental in guiding him through the maze of options. “I knew he was the best in the business at what he does,” Dave shared. So, when he approached David about three different opportunities, Omholt’s conviction about Naturals2Go; known for its accolades in the franchise world, in particular, solidified his decision. “Well alright,” Dave recalled, “that’s who I’m gonna go with. If David says go with them. I’m going with them!”

Growth, Challenges, and Community Impact

Dave’s story is not just about business growth but also about overcoming challenges and giving back. When he first signed on with Naturals2Go, he was slated to fly out to Buffalo, NY in March 2020 for training, coincidentally right when the COVID-19 pandemic hit. Like much of the world, the city was shut down, and his training was done online. When in-person training eventually resumed, Dave was invited out to participate. Fast forward to today, and not only is Dave a successful franchise owner, but he has become the company’s lead trainer and coach, further solidifying his expertise in the field.

Like his days as a pastor, community involvement remains a cornerstone of Dave’s business philosophy. From offering scholarships to local students to embedding his services within the community fabric, Dave’s approach goes beyond mere profit. His initiatives, like partnering with a local barbecue restaurant to offer unique vending options, showcase innovative thinking in franchise operations.

Advice for Aspiring Entrepreneurs

For those considering a franchise, Dave underscores the importance of support and knowledge. He feels that one of the most important ingredients to success is choosing a franchise that offers comprehensive support, from training to technical assistance. “Even though you’re starting your own business, which can be scary, you’re not in this by yourself,” he emphasized.

He’s also quick to point out the importance of working with an expert like The Entrepreneur Authority. “I guarantee if I would have gone with another company instead of the company that David recommended, I wouldn’t have the success I have right now,” Dave said. “Having somebody who can guide you in that process of determining what’s the best avenue for you…that’s what David’s especially talented at.”

Dave Robertson’s story with Super Dave’s Snacks is more than a business success; it’s a story of transformation, community engagement, and the value of expert guidance in the world of franchising.  Inspired by Dave’s story and interested in franchising? The Entrepreneur Authority delivers tailored support, deep industry connections, and a wide selection of opportunities to assist aspiring entrepreneurs in achieving their dreams.

TEA offers no-fee consultations, in addition to complimentary webinars on franchising. To schedule an appointment with a Franchise Consultant or register for a webinar, call 866-246-2884 or visit https://eAuth.com/webinars/.

2025 Interview Series: Embracing an Entrepreneurial Challenge — Michelle Burlison’s Successful Leap into Franchise Ownership

Michelle Burlison’s journey towards franchise ownership began much like many others – with a desire for more freedom, flexibility, and control over her professional life. After working in the corporate world for many years, she was ready to take on a new challenge. And with an extensive background in accounting, and finance, and a pinch of legal and marketing experience, she was well-equipped for her next challenge. Yet, it wasn’t the allure of another corporate gig that caught her eye — it was the entrepreneurial spirit calling her name.

Embarking on a New Venture

Michelle’s journey began with a nudge from a close friend who had found success through franchising. It was through this connection that Michelle was introduced to David Omholt, CEO of The Entrepreneur Authority (TEA), a name that would soon become synonymous with her successful leap into franchise ownership. Initially, Michelle was unaware of all the options available to her in the franchise world, but with David’s guidance and expertise, she was able to narrow down her choices and find the perfect fit.

“David had all the information to help me make an informed decision,” Michelle recalls. “He also invests the time to get to know you. In fact, he went out of his way to get to know my husband as well, even though my husband was not going to be part of the business. So, we were both very impressed with that.”

Schooley Mitchell: The Unexpected Fit

Michelle found herself venturing into uncharted territory with Schooley Mitchell, a franchise specializing in cost reduction consulting — a far cry from the typical franchising models dotting the landscape. It was a franchise she, like many, had never imagined existed.

“We hear ‘franchise’, and we think of very common brands, and we think of a five million dollar investment. So, I knew there was a lot that I didn’t know.”

The Schooley Mitchell franchise, however, ticked all the boxes for Michelle. It was a B2B model that resonated with her expertise, offered the flexibility to work from anywhere, and had no geographical boundaries — a perfect fit for her love of travel. More importantly, it leveraged her financial acumen and analytical prowess, allowing her to thrive in an environment tailor-made for her skill set.

A Future of Growth and Flexibility

Now, five years into her franchise, Michelle is enjoying not just a thriving business, but an enhanced lifestyle. The flexibility afforded by her franchise allows her to manage her family and career without the constraints of corporate life’s demanding schedule.

“It really has enabled me to manage both family and career better. I’m still working hard and a lot of hours, but I work the way I want to work and, on my terms,” she shared.

Looking ahead, Michelle is committed to continued growth and exploring all avenues that may unfold over the next five years. Whether it’s renewing her franchise, passing the torch to her children, or even finding an external buyer, the possibilities are endless.

Advice for Aspiring Franchise Owners

For those standing where she once stood, Michelle has one piece of advice: work with an experienced consultant. She credits her success to David and the TEA team, who provided invaluable guidance throughout her journey. Michelle praised the process facilitated by David as educational, informative, and, above all, tailored to her needs and pace.

“Even if I never bought a franchise, I would have been better off for having known David and gone through that process for sure,” she said.

She also underscored the importance of partnering with someone who offers a vast array of options and who invests time in finding the perfect match — a franchise consultant who is the ‘eHarmony of franchises,’ as she fondly puts it.

The Entrepreneur Authority: A Guiding Hand

Michelle’s story isn’t just a testament to her success; it’s also evidence of The Entrepreneur Authority’s prowess in finding the best franchise fit for its clients. By providing personalized attention, industry connections and expertise, and a vast array of options, David and his team have helped countless individuals embark on their entrepreneurial journeys and build successful businesses.

TEA offers no-fee consultations, in addition to complimentary webinars on franchising. To schedule an appointment with a Franchise Consultant or register for a webinar, call 866-246-2884 or visit https://eAuth.com/webinars/.

2025 Interview Series: A Masterpiece of Franchising – Karen VanGordon Paints a Story of Success

When you sit down to chat with Karen VanGordon, you immediately get the sense that her story is not just about business — it’s about passion, determination, and a deep desire to serve her community. With the help of David Omholt and The Entrepreneur Authority, Karen took a leap from corporate life into the world of franchising and ended up creating a masterpiece of a business with CertaPro Painters®, creating a legacy that’s as vibrant as the homes and businesses her franchise revitalized.

Charting New Territory: Transitioning into Franchise Ownership

It all started when Karen and her husband, Don, were at a career crossroads, grappling with the question, “What’s next?” After receiving what she described as her “goodbye package” following twenty-plus years in corporate leadership, Karen knew she wanted something else. That’s when she crossed paths with David Omholt. “I met David through the outplacement service,” Karen recalled. “I came home and said to my husband, ‘What do you think about if we buy a business and work together?’ And that’s where the journey started.”

Karen was very clear about what she was looking for in a business — it needed to be a franchise with a strong culture, processes, and structures already in place. There also had to be an opportunity in their market for growth that met their timeline for retirement. After exploring multiple options, Karen and Don landed on CertaPro Painters®, a franchise business specializing in residential and commercial painting services.

Cultivating Growth: Strategies for Expansion, Engagement, and Exit

Their business grew, not just in revenue but in stature, gaining a reputation for quality and trust. This wasn’t by accident. Karen’s strategy was clear from the start: “We had a 10-year plan; it was a 10-year license agreement. We said straight up front, that we’re not going to renew. We’re going to be done, and we’re going to retire.” Her business acumen, combined with CertaPro’s proven systems and processes, meant that their franchise’s growth was almost inevitable. “Our top-line revenue grew from previous customers and word-of-mouth referrals,” she proudly states. That’s a testament to building a strong reputation and speaks louder than any marketing pitch ever could.

In 2014 Karen was mentoring another local franchise, who expressed interest in buying their business. Guided by their 10-year plan, in 2016, she put together a rough framework of what they wanted their exit to look like, and prepare the business to get the highest sale possible.  In January 2018 they sold their CertaPro franchise, and she contracted to stay on board till December to assist with the transition. They had multiple offers, and very strong negotiations, and as Karen says, “our reputation and the brand sold it.”

Besides her business success with CertaPro, Karen also turned her franchise into a platform for mentorship and community involvement. She taught classes on entrepreneurship as a guest speaker at local high schools and was active in their local Chambers of Commerce community events and sponsorships. Karen and her husband didn’t just run a business — they were an integral part of their community and left a lasting impact on those around them.

Reflecting on Karen’s success, David Omholt said “What has always impressed me about Karen is how relationship-driven she is.  She’s not transactional; she’s committed to helping and being a value-add in all relationships. That’s her hard-wiring.  So it is no mystery that success has just followed her.”

Reflections on Entrepreneurship

Now, as she reflects on her journey, Karen offers a nugget of wisdom for those eyeing the franchise path: “You have to be real with yourself regarding your capabilities. And if you are in the space that you are working with a family member or partner, you have to really understand your own personal strengths and weaknesses and how you don’t sacrifice your relationship for business.”

To hear Karen tell it, David and The Entrepreneur Authority played an instrumental role in making their success a reality. “When we were in the final phases of deciding which franchise to go with, the key was David’s relationship with our recruiter and even the CEO from CertaPro. That was really key, and I think that speaks highly of him.”

TEA offers no-fee consultations, in addition to complimentary webinars on franchising. To schedule an appointment with a Franchise Consultant or register for a webinar, call 866-246-2884 or visit https://eAuth.com/webinars/.

2025 Interview Series: TEA Aligns an Outplaced Executive to an Ideal Franchise Opportunity

Jim Bauer may have been one of the most unlikely business owners when he got his start in franchising in 2009. For the prior 25 years, Jim had served in numerous high-level executive roles for a well-established homebuilding operation for a public builder in the Dallas-Fort Worth area. However, with the housing market collapse in 2008, Jim found himself without a job and wondering what his next move should be.

Fortunately, Jim found The Entrepreneur Authority (TEA) and the guidance of David Omholt, TEA’s CEO while going through his career transition with outplacement firm Right Management (www.Right.com).  He was immediately taken with the idea of self-employment through franchising when David spoke to a group of outplaced executives about the opportunities available in franchising. As Jim said, “David was awesome. He had a great awareness of where our heads were at as a group of outplaced executives, and the concerns, anxiety, and pressure we felt. I remember so vividly his presentation, his key points, and his message was spot on.”

Personal Experience Leads to Franchise Success

Due to Jim’s professional background and all other parameters lining up, David felt that he would be a good fit for a number of different franchises, but one that really resonated with Jim was PuroClean (www.PurocleanFranchise.com), a property damage restoration services business. This was partly due to the fact that Jim had previously experienced significant damage to his personal residence due to a water heater leak, which had to be serviced by a property restoration company. Unfortunately, the “industry leader” that had been hired to take care of the issue had left a lot to be desired in terms of quality and customer service.

Jim saw an opportunity to offer a better experience to other people going through similar situations. After carefully considering several options, he decided to become an owner-operator of a PuroClean franchise.

The Value of an Experienced Mentor

Flash forward to April 2023: Jim is now in the process of completing a successful exit strategy from his PuroClean franchise after 14 years of ownership. This is something that TEA always emphasizes in their franchise coaching and guidance; that is, for business owners to plan for the future and set up a strategy for exiting their businesses when the time is right.

Jim has said of his experience with TEA, “I am so thankful to David and to PuroClean for what they have afforded me. At a time when I had a lot of confusion and anxiety, David brought order out of chaos, and ultimately, introduced me to PuroClean, which became a vehicle for me to take my network, experiences, and skills, and adapt them into a much safer space.”

TEA offers no-fee consultations, in addition to complimentary webinars on franchising. To schedule an appointment with a Franchise Consultant or register for a webinar, call 866-246-2884 or visit https://eAuth.com/webinars/.

2025 Interview Series: From Disillusioned Executive to Franchisee Success Story

Mark Scholz had come to a crossroads. With decades of professional experience in marketing leadership roles, he was looking for a change. He was great at what he did, having worked at high-profile organizations such as the legendary ad agency, Leo Burnett, and the information technology powerhouse, Hewlett-Packard, but had grown disillusioned with the traditional corporate world and was ready for something new.

Like many successful executives, Mark had been contacted by various franchise brokers but wasn’t totally sold on the professionalism and expertise of the people that had reached out to him. It wasn’t until he attended a JSN panel discussion and met David Omholt, President, and CEO of The Entrepreneur Authority, that he felt he had found the right partner to assist him with the franchise research and buying process. Mark was immediately impressed by David’s deep knowledge of the industry, credibility, and intelligence and felt confident that he had finally found someone he could trust.

A Trusted Advisor

Not long after initially meeting at the JSN event, Mark had his first conversation with David about franchising. “I just got a super great first impression of David. He’s a really smart, and credible, salt-of-the-earth guy,” said Mark. “That phone call, which should have been maybe a 15-minute conversation, went for over an hour, and I just felt I was in good hands.” From that point on, David got to work and put together a profile for Mark and introduced him to the many free resources available through TEA.

Learn more about all the free tools that TEA makes available at: https://eAuth.com/resources/.

Both David and Mark were pleasantly surprised by how many franchisors were interested in talking to Mark about their businesses. There were over a dozen opportunities that David presented to Mark, and the two worked together to whittle the list down to three franchises that best aligned with Mark’s goals, interests, and skills.

The Process Works

For Mark the advantage of working with David and TEA was clear. “The difference with The Entrepreneur Authority is how professional, thorough, and methodical their process is,” he said. “David gave me great guidance to narrow down my choices and then vet those out to make a decision.” With David’s guidance, Mark eventually settled on a franchise called Zoom Room – an exciting franchise that specializes in dog training. For Mark, it was the perfect opportunity to pursue his love of dogs and be involved in an industry that is growing rapidly.

Since becoming a franchisee, Mark has nothing but praise for David and the process that he went through with TEA. “I’ve been very, very happy with the decision,” said Mark. “I just think the world of David, and I would recommend him and TEA to anyone who’s serious about franchising.”  Meanwhile, Mark should have three Zoom Room locations open within the next year.  What a neat reinvention story!

TEA offers no-fee consultations, in addition to complimentary webinars on franchising. To schedule an appointment with a Franchise Consultant or register for a webinar, call 866-246-2884 or visit https://eAuth.com/webinars/.

2025 Interview Series: Scott Vermillion with Yellowbee Marketing

As is oftentimes the case, Scott Vermillion’s path to business ownership is a story of being in the right place at the right time. For close to 15 years, Scott had worked in the ministry as an Executive Pastor. When it came to the church, most of the conversations centered on individuals’ personal and spiritual lives, but there was a void when it came to discussing vocations. Coming from a family of business owners, Scott was always interested in learning more about what people’s work lives were like – and he found they were eager to have those conversations as well.

Over time, Scott discovered that he had a natural aptitude for guiding people – specifically business owners – in optimizing both their business and the joy they received from the work they did. Finally, “Divine Providence,” as Scott describes it, intervened when he helped out a friend who was holding a job seekers networking conference, and David Omholt of The Entrepreneur Authority happened to be a guest speaker, presenting on entrepreneurship and franchising opportunities.

Scott Vermillion of Yellowbee Marketing

TEA Provides a Spark

That initial presentation by Omholt sparked Scott’s interest in franchising and was integral in helping him take that initial first step, “Sometimes you need help to get through those initial barriers,” Scott said, “And David was a great source of wisdom and experience. The more he talked, the more I learned.” Scott dove in and decided to take TEA’s assessment tools, and it was quickly apparent that franchising was a great option for him.

Learn more about some of the free tools that TEA makes available at: https://eAuth.com/resources/.

At that point, David began guiding Scott through the discovery process, helping him explore which opportunities might be the best match – and there was no shortage of solid options, given Scott’s versatile skillset. The two worked together and narrowed his options down to six, then two, and finally to a business opportunity that most closely aligned with Scott’s background, skill set, interests, and most importantly, allowed him to follow what he felt called to do, which is helping people.

A Mentor is Key

One of the biggest pieces of advice Scott has for anyone considering franchising or a business opportunity is to find a mentor. “I think it’s so important to have somebody who’s been around the block; who’s seen what franchises are worth getting involved with and which aren’t…those are things that you don’t know unless you have a guide,” Scott said. Another valuable lesson he learned was the importance of having a mentor there to not only guide you through the process but also to be someone to bounce ideas off. As Scott describes it, the vetting process with TEA was very diligent. “What was very helpful was how specific David was about the options available to me,” he said, “I had a lot of questions, and he was there to answer all of them.”

On-Going Relationships are Much-Favored

When Omholt founded TEA back 20 years ago, he wanted the business to not be so transactional.  He wanted enduring relationships with the folks he came across.  He calls it building success TEAms. And, Scott is a perfect example of that – the two have continued to collaborate in the market.  Omholt loves to refer business his way as he can and try to help connect him into target-rich markets.  Most contemporary, the two will be part of a panel discussion on business ownership at the same Church they met at…all aimed at helping others.  See a pattern here?

TEA offers no-fee consultations, in addition to complimentary webinars on franchising. To schedule an appointment with a Franchise Consultant or register for a webinar, call 866-246-2884 or visit https://eAuth.com/webinars/.

2025 Interview Series: Safer Franchising — Experienced Franchise Attorney Discusses How to Avoid the Biggest Legal Landmines Before Investing!

Franchising has become an increasingly popular way for entrepreneurs to start and grow a business of their own. With a multitude of benefits, including access to a proven business model, franchisor support, brand recognition, and lower risk than starting a business from scratch, franchising can be an attractive option for those looking to become their own boss.

However, like any investment, there are also risks associated with franchising. One of the biggest is getting caught up in legal landmines that can end up costing time and money. In this article, Ryan Whitfill, Chair of the Franchise Practice Group at Culhane Meadows, PLLC, describes the three biggest legal pitfalls associated with franchising, and the specific steps potential franchise investors can make to help minimize these risks and protect themselves from a legal standpoint.

Do Your Homework

The first and most important thing a potential franchisee can do is make sure to do their due diligence upfront. There are a lot of potential franchisees out there that are looking for an investment opportunity and have the money but not the experience. In Ryan’s opinion, the best way to do this is to find a mentor to help guide them through the process. Franchise consultants are invaluable in helping potential investors identify legitimate, well-run franchises.

As Ryan describes, “If an individual decides to move on with a franchise, they’re going to be signing a contract, and will be bound by that contract,” he said, “So if they’ve got someone guiding them, it’s an excellent way to start, and it’s great because it doesn’t cost the franchise prospect anything.”

According to Ryan, this is why The Entrepreneur Authority (TEA) is such a valuable resource.  Not only do they guide interested parties through the process of identifying the right franchise for their specific goals, but they also provide several helpful tools to assist potential franchisees early in the discovery process. Learn more about all the free tools that TEA makes available at: https://eAuth.com/resources/.

Get a Thorough Understanding of the Franchise Disclosure Document (FDD)

Another potential legal landmine that potential franchisees need to be aware of is failing to read the Franchise Disclosure Document (FDD) thoroughly. The FDD is required by law to be given to potential franchisees before they sign any agreements, and it contains a wealth of information about the franchisor, as well as what the franchisee is obligated to and bound to. Ryan describes that people will sometimes mistakenly believe that verbal, or even email correspondence may be binding. Not so. The FDD supersedes any prior verbal or written agreement, so Ryan believes it’s critical to have a clear understanding of this document before signing anything. “Getting an attorney who knows what they’re doing to help potential franchisees read through that document and really understand what the agreement obligates them to do as a franchisee, as well as what their rights and obligations are under that contract is very helpful, to understanding what they’re getting into, from a legal standpoint,” Ryan said.

Speak to Current and Past Franchisees

Lastly, Ryan recommends speaking to as many current and past franchisees as possible. This is a great way to get a sense of what the day-to-day life of a franchisee is like and to get some inside information on the franchisor. When an investor finds a franchise concept that they want to move forward with, it’s essential to talk to as many franchisees as possible, because there will be a variety of experiences.

“It’s a big part of understanding the system from the people who are already in it,” Ryan stated, “They may be able to advise potential investors of things that they didn’t realize they were going to be obligated to do, or maybe aspects of the franchise that aren’t clearly enunciated in the agreement.”

According to Ryan, if an individual does these three things, they’re going to be in a much better place when it comes to understanding and avoiding any legal landmines that may exist prior to investing in a franchise. “Based on the business advice, the legal advice, and then the inside advice from existing franchisees,” Ryan said, “you put those three things together, and a potential franchisee will have a good understanding of what they’re getting into and can feel confident that they’re making a fully informed decision.”

Ryan Whitfill is Chair of the Franchise Practice Group at Culhane Meadows, PLLC. He has over 20 years of experience providing legal counsel to individuals exploring investing in franchises. He also works closely with TEA, an organization that specializes in helping people navigate the process of finding the right franchise fit. TEA offers no-fee consultations, in addition to complimentary webinars on franchising. To schedule an appointment with a Franchise Consultant or register for a webinar, call 866-246-2884 or visit https://eAuth.com/webinars/.

2022 Biggest Mistakes Franchise Investors Make…and What to Do About It!

In the last couple of years, one of the outgrowths of the COVID-19 pandemic has been what most people are now familiar with as “The Great Resignation.” As a direct result of this, franchise ownership has become a more popular option for those individuals looking to take more control over their lives and become their own boss. With over 700,00 franchises in the United States, it’s no wonder that franchising is seen as a viable business model. That being said, there are some big mistakes that investors make when buying into a franchise. In this article, Jason Killough, a Certified Franchise Executive (CFE) and the owner of Thriving Solutions, LLC, an independent Affiliate with The Entrepreneur Authority (TEA) talks about the three biggest ones.

Know Thyself!

When it comes to franchising, the ancient Greek aphorism, “know thyself” is quite apropos. A common mistake potential investors make is jumping into franchise ownership before doing some honest introspection on themselves to determine if it’s really an appropriate opportunity for them. According to Jason, before investing in a franchise, it’s critical that potential franchisees ask themselves why they want to be their own boss.

“Purely from a DNA perspective, you need to know if you even have what it takes to own your own business or franchise,” Jason said, “It takes a certain type of profile.”

Jason and The Entrepreneur Authority (TEA) help potential investors in determining this through their Entrepreneur Quiz (E-Quiz), which helps them understand their appetite for risk, for example. It also helps provide insight into if a franchise – with its established systems already in place – is the right fit or if an investor is more suited to owning his or her own business outright because they don’t want to conform to a specific system.  This tool, among others he administers free-of-charge, is critical to solving one of the first parts of the puzzle – the YOU piece.

Know Thy Potential Partner!

Another mistake that franchise investors make is simply not doing their homework and due diligence when vetting a franchisor or their current franchisees. Doing so provides an insider’s perspective on what the culture of the franchise is like and if it’s a good fit for you. Talk to both newly-established franchisees and those that have been around a while to get a good idea about what their experience has been like. What kind of support do they receive from the franchisor? How much control do they have over their business? How is the communication? And, of course, Would they do it all over again?  There are many other not-so-obvious questions TEA franchise consultants will coach their candidates to ask – it’s all part of a thorough discovery process.  To learn about all the complimentary tools TEA has in their coaching arsenal, go to https://eAuth.com/resources/.

Know Thy Financial Constraints!

One of the biggest mistakes that franchisees make is investing in a franchise that’s outside of their financial parameters. There’s a broad range of investment levels when it comes to franchising, anywhere from $50,000 up to $2M+, so it’s important to be clear from the beginning what is within your budget. There are also costs that need to be considered outside of the franchise fee, such as marketing and hiring staff.

“You simply do not want to be undercapitalized,” Jason said, “The last thing in the world you want is to buy a franchise, pay a franchise fee, and then you’re about to open, and you’ve run out of money.”

That’s where Jason and The Entrepreneur Authority play a crucial role as consultants. They help would-be franchisees find a franchisor and franchise opportunity that matches their financial capabilities and long-term goals.

So, if you’re thinking of investing in a franchise, make sure you avoid these three big mistakes and consult with a qualified franchise consultant. Doing so can save you time, money, and aggravation down the road.

Jason Killough is a Certified Franchise Executive with nearly 30 years of experience in the franchise industry. He offers no-fee consultations and regularly hosts webinars on franchising. To schedule a complimentary appointment or register for his next webinar, call 800-390-3726 or visit https://eAuth.com/webinars/.