Meet Franchising Megastars Face to Face at the Franchise Expo South


Happy New Year! Is this you year to break out and ‘fire the boss’ and finally be the boss?


It might seem an odd stretch to consider franchise experts a megastar, but in the industry generating billions of dollars each year they exist. Certainly, everyone knows NFL legend and future Hall of Famer Peyton Manning has a love for Papa John’s pizza. Lest you think this is some advertising gig for him you might be surprised to know that Peyton is actually an investor. NBA superstar and Hall of Fame player Shaquille O’Neal decided over 155 Five Guys Burgers restaurants were a safe investment for him. Drew Brees likes Jimmy Johns and Magic Johnson is into Burger King, but what remains constant is that superstars with money see franchising as a safe way to grow wealth and expand their empire. However, when we talk about megastars we are not speaking of those who made their claim to fame on the sports field or silver screen. Rather, we are talking about those who made their claim to fame right here in the franchise industry. Turning a one time investment into a lifetime of income, going from one location to an entire fleet of stores and coaching those looking to do the same are those of which we speak. On January 18th, these franchising megastars will be converging on Dallas, Texas, to open up the world of franchising to all who might come their way. If that’s you then Dallas, Texas on January 18th-20th, 2018 is the place to be. Here’s why…

The Value of a Face to Face Meeting

It’s one thing to Google what some of the leading experts have to say on franchising, but it is of an entirely new level of helpful to hear it in person. One can see the tone of voice, what excites them and most importantly ask a follow up question. The internet can offer you a world of information to research on franchising but nothing will replace human interaction. At the Franchise Expo South, hundreds of the top franchise brands in the nation will be there in person. This is your opportunity meet them face to face and ask the questions, follow up questions and get vital information right from the source. However, it’s more than just the franchises that you will get to meet face to face.

In the franchising industry, there exists more than just the franchise and franchisee. Yes, the Papa John’s CEO made famous from his commercials with franchisee Peyton Manning are not the whole deal. David Omholt is a Certified Franchise Executive and the Senior Franchise Consultant of iFranchise Group’s Dallas, TX office. Throughout his history in the industry, David has found himself both a Licensor and Licensee. Meaning he has been on both sides of the coin which gives him a credible and unique perspective on the industry. Members of the International Franchise Association have gone so far as to say David is one of the top franchise consultants in the country. So when David speaks, the industry takes note and listens.

At the Franchise Expo South in Dallas, TX, David will be presenting on the strategies and tactics to improve franchise sales. Throughout his career he has specialized in franchise development and marketing strategies and is a frequently requested speaking in academia and the entrepreneurial community. Prior to becoming an entrepreneur himself, David consulted from of the most recognizable Global 500 companies to include Best Buy, JC Penney, Kroger, Radio Shack, Walgreens and more. The value in the opportunity to meet and learn from franchise leaders like David cannot be understated. On January 18th, 2018, the Franchise Expo South is exactly where they will be.

Why Franchise to Begin With?

Now that we have covered where the megastars of franchising will be and who they are you might still have the question as to why you want to consider franchising to begin with? Let’s start with the basics. Namely, that the roadmap to success has already been laid out for you. It would be misleading to tell you there is not a lot of hard work and grinding it out on the path to success, but make no mistake that path is laid out for you. Franchises are heavily invested in the success of their franchisees as they carry their brand and reputation. As a result, the most successful franchises have a blueprint to offer as to what it will take to succeed. So if you think you have the drive and wit to pull off a franchise, but worry you don’t have enough experience then never fear. Come to the Expo and hear first hand how these giants of the industry went from zero to hero.

The next reason to consider franchising is that someone else is going to do it if you don’t. Have you ever driven by a location close to your home and thought, “this would be a great place for a Chik-fil-a or Dunkin Donuts?” Well, don’t be shocked if in short order you see that very franchise in place. The only difference is that someone else is cashing in on the big idea. The franchise industry is exploding right now because we have more data than ever before. We can pinpoint the market potential of your area, tell you when you ought to expect a full ROI and even let you know if this is not such a good idea right now. Remember, when a franchisee fails its the brand of the overall Franchise that takes a hit. So come meet these brands at the Expo face to face and you’ll quickly find out just how invested they are in your success.

Fortune favors the bold and with the expert minds you will get to pick at the Expo you don’t have to worry about guessing away your future. Leaders like David Omholt will be there to answer your questions, teach you from a lifetime of experience and undoubtedly leave you excited for your potential future in the franchise industry. You know where and when the expert will this January, the only question is if you will be there with them. The franchise market is as hot as it’s ever been so now is the time to act. For more information about the Franchise Expo South you can click the link and in just a few weeks we hope to see you there on your path to unprecedented success.


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