5 Time-Tested Marketing Principles That Your Franchise Must Use

Owning and operating a franchise is the best way to start an independent business. It is relatively easy to raise finance, as the lender knows that you have the backing of the franchisor’s proven model. Additionally, you will be provided with access to the franchisor’s operations manual. This is an invaluable tool that will guide […]

Busting the Myth of Multitasking

If you’re an entrepreneur that thinks of yourself as the consummate multitasker, this is one article you must read. Let me begin by stating the main idea: Multitasking is a myth! It’s important to debunk this myth and set the record straight so you know what’s really involved in boosting your productivity. The human brain […]

How To Build Customer Loyalty For Your Franchise

The success of your franchise depends to a great extent on the number of new customers that you can attract. A steady stream of fresh clients will ensure that your sales volumes continue to grow at a healthy clip. Your business will register increased profitability and consequently strengthen its financial position. But adding new customers […]

Entrepreneur Bootcamp: 4 Exercises to Help You Launch a New Business

Launching a business is not for the faint of heart. It requires long hours of dedication, research, planning, trial and error and deep introspection to figure out what works and what doesn’t. Here are a few DIY entrepreneur bootcamp practices you can try out to get your feet wet. Determine Your Strengths & Weaknesses If […]

Think Like A Leader – 6 Ways To Motivate Your Team

One of the most important prerequisites for a successful franchise is a set of workers who have a positive frame of mind and a strong work ethic. Your employees must have the interest of your business at heart and they should be willing to walk that extra mile to ensure that your customers’ needs are […]

SMART New Year’s Resolutions

According to Statistic Brain’s New Year’s Resolution Statistics page, more than 40% of people make at least one resolution as a New Year begins. The site also notes that less than 10% are successful in reaching their goal while more than 42% seem to utterly fail at them year after year. Now it’s time for […]